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Secondary Recommendation

Dunelm - Trading beats analysts’ hopes

June 2011

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

  • Epic Code:
  • DNLM
  • Price:
  • 472p
In spite of tough times for retailers there are occasional jewels if you dig deep enough and one success story is homewares specialist Dunelm, which recently put out a trading update that showed profits to be running well ahead of brokers' expectations. Having grown into a chain of over 100 stores, Dunelm has found itself in a virtuous circle, whereby its increasing size has extracted better prices from suppliers and by immediately passing these benefits on to customers its market share has grown at a tremendous rate. Analysts are now particularly excited by Dunelm's stated ambition to again double in size to over 200 stores in the medium term, setting up the prospect of rapid double digit earnings growth. Dunelm, which started ou ...

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With small companies there is an above average degree of risk compared to buying blue chips. Please be aware that we have not assessed the suitability of any of these investments for you. The newsletter simply states a personal view and diarises the editor’s investment decisions. Please speak to your stockbroker or other qualified individual to ascertain whether any of these companies mentioned would form useful additions to your own portfolios. Past performance is no indication of future success.

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